B2C and B2B Offerings for the Gift Channel, Including a New Licensed Housewares Assortment Featuring Vintage Coca-Cola® Trademarks, to be unveiled at The Atlanta International Gift and Home Furnishings Market, January 14 – 18
ATLANTA, GA – January 14, 2015 – The Crates and Pallet brand, already enjoying substantial success in the mass retail market with some of its products, is launching a new collection of products tailored to the gift channel; not only for channel’s retail customers, but also for gift’s talented visual merchandisers.
Riding the growing retail and merchandising trends of an industrial design ethic and a DIY philosophy, Crates and Pallet will launch the new offerings at The Atlanta International Gift and Home Furnishings Market, January 14 – 18, 2016 at AmericasMart.
“The current analytics on crates and pallet based products are off the charts, which is reflected in our solid sales figures in mass,” said Kara Deason, Director of Marketing for Crates and Pallet. “We are looking forward to participating in the January show to unveil our new collection designed for the gift and home furnishings channel, and expect retail buyers and visual merchandisers will be interested in our distinctive crate and pallet wood products, on trend design cues, and DIY ethic.”
The company will feature its unique line of licensed, finished and unfinished wooden crates, trays and reclaimed pallet wood gift products in Building 2, Floor 2, Booth #600 as part of the Living and Entertaining: Tabletop & Entertaining/Housewares section of the temporaries.
According to Deason, current Crates and Pallet’s products have sold through extremely well in the mass channel, where they have been purchased for use by both consumers and savvy retailers, who are using the Crate and Pallet products as a blank canvas from which to create their own take on home décor and visual displays.
At AmericasMart, Crates and Pallet will be featuring new products developed specifically for the gift channel, including an assortment of licensed Coca-Cola® trademark items, including vintage divided crates with metal accents, craft pallets, a decorative tray, and beverage/cutlery carrier. Crates and Pallet’s finished options include a gift shadow box, toolbox, large and small crates, and wine carrier. Other products on display will be a veggie crate, tiered crate displayer, half wall crate, wooden risers, and many more.
For more information on Crates & Pallet, please visit us at www.cratesandpallet.com or call us at 1-877-926-6464.
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Contact: Julie Chalpan
Or Kara Deason